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BRIEF

Durex aims to liberate sex for everyone. There is a lack of representation of disabled people in sexual wellness/advertising dialogue.

INSIGHT

Disable people that makes up 15% of the global population aren't seen as sexual beings and in some cases are excluded from sexual education

CREATIVE CONCEPT 

ACCSEXIBILITY is a campaign that recognizes the lack of representation of disabled people in the sexual space and shows just how the physical neurologically disable enjoy sex.

White Plants

Visuals

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